Stay ahead with our blend of creative innovation and analytical rigor
Work on live projects that challenge both your creative and analytical skills
Get hands-on experience with the latest in design and data analytics software
Join a community of professionals who excel in both creativity and data analysis
Access lifetime learning resources to keep your skills pixel-perfect and data-sharp
• HTML, CSS, and basic JavaScript • Building responsive websites • Integrating marketing tools into websites
• Social media platform strategies • Creating engaging content for social channels • Social media analytics and reporting
• Effective presentation techniques
• Client communication strategies
• Time management and productivity.
• Design principles and color theory • Using industry-standard design software • Creating visuals for various digital marketing purposes
• Market research and analysis • Sales funnel optimization • Client relationship management
• Fundamentals of search engine optimization • On-page and off-page SEO techniques • Keyword research and analysis
• Setting up and managing PPC campaigns • Ad copywriting and targeting strategies • Budget management and ROI optimization
• Understanding key performance indicators (KPIs) • Conversion rate optimization techniques • A/B testing and data-driven decision making
• Crafting compelling copy for different platforms • SEO-friendly content creation • Content strategy and editorial planning
Dive deep into digital marketing principles through expert-led lessons and comprehensive study materials.
Reinforce your learning with regular quizzes and assignments to gauge your progress.
Apply your skills to real-world scenarios through hands-on projects and simulations.
Get one-on-one guidance from industry experts to clarify doubts and enhance understanding.
Showcase your expertise through a comprehensive exam covering all course modules.
Earn your industry-recognized certification and showcase your digital marketing expertise to potential employers.
* Introduction to digital marketing ecosystem
* SEO fundamentals and techniques
* Keyword research and on-page optimization
* Social media platform strategies
* Content creation for social media
* Design principles and tools for digital marketing
* Understanding performance metrics
* PPC campaign setup and management
* A/B testing and optimization techniques
* SEO-friendly content creation
* Content strategy development
* HTML, CSS, and CMS basics
* Market research and analysis
* Creating and managing integrated marketing campaigns
* Client relationship management
* Data analysis and reporting
* Communication and presentation skills
* Final project and portfolio development
* 3-month paid internship with partner companies upon course completion
* Hands-on experience in real digital marketing environments
* Mentorship from industry professionals
* Resume and portfolio building workshops
* Interview preparation sessions
* Access to exclusive job boards and employer networks
* Collaborations with local and national digital marketing agencies
* Guest lectures from industry leaders
* Potential for direct hiring from partner companies
* One-on-one sessions with career advisors
* Guidance on choosing specializations within digital marketing
* Long-term career planning support
* Regular industry meetups and events
* Alumni network access
* Online community for continuous learning and job sharing
This course is for aspiring digital marketers, marketing professionals, and business owners looking to enhance their digital marketing skills.
Basic computer skills and internet proficiency. No prior digital marketing experience required.
We recommend 6-8 hours per week for optimal learning and practical application of digital marketing concepts.
Yes, you'll receive a MarcTech Digital Marketing certification upon successful completion of all modules.
We offer career guidance, portfolio development assistance, and connections to our industry network, but don't guarantee job placement.
A computer with reliable internet access. We provide access to necessary digital marketing tools as part of the course.
The course combines self-paced learning with weekly live workshops and Q&A sessions led by industry experts.
